Apar Industries has launched its latest innovative product, Apar Shakti Green Wire, in the Kerala market, offering advanced fire, heat, smoke, and toxin protection with 99.97% pure copper. The eco-friendly, lead-free wire is fully recyclable and positioned within Apar’s premium long-life wiring portfolio.
Kochi: Apar Industries, a leading giant in the electric wire manufacturing sector, has launched its latest innovative product, ‘Apar Shakti Green Wire’, in the Kerala market.The product was officially introduced at a launch event held in Kochi by Apar Industries CEO Shashi Amin, Vice President of Sales & Marketing Subhashish Dey, South India Regional Sales DGM Shibin Jose, General Manager – Marketing Shailaja Chopra, North Kerala Area Sales Manager P. Abhijith, South Kerala Area Sales Manager V.K. Adarsh, and Central Kerala Area Sales Manager Mohammed Ishaq.
Speaking at the press conference, CEO Shashi Amin stated that Apar Shakti Green Wire is designed to address all major challenges in modern-day wiring, giving top priority to safety. Manufactured using 99.97% pure copper, the product offers superior protection against fire, heat, smoke, and toxic gases. He added that the wires are 100% recyclable, completely lead-free, and engineered with a strong focus on environmental sustainability and uncompromised safety.
Apar Shakti Green Wire is part of Apar’s premium wiring portfolio, which includes:
-
Apar Anushakti Fire Protect – made using e-beam technology, with a lifespan of up to 70 years
-
Apar Anushakti – with a durability of up to 50 years
Founded in 1958, Apar Industries is a global leader in the manufacturing of special cables, polymers, and lubricants.
